The Agenda Festival is one day event best described as a curated mall of pop-up shops dropped into the middle of a music festival. The festival experience will include 500+ pop-up shops from today’s most influential skate, surf, streetwear and lifestyle brands surrounded by live musical performances, limited edition product drops, art installations, panel discussions, skate contests, athlete/influencer meet & greets, locally curated food trucks and much more. Your general admission ticket grants you access to the full day of programming which can be viewed at AgendaFest.co.
500+ POP-UP BRANDS:
Herschel, Champion, Levi’s, G-Shock, New Balance, The Hundreds, Dickies, Pendleton, Dr. Martens and over 500 other pop up shops and activations from skate, surf, footwear, streetwear, outdoor, women’s, lifestyle and much more. Come prepared to shop merch!
AGENDA PANEL DISCUSSIONS:
Panels at the Agenda Festival will feature those from action sports, fashion, retail, art and entertainment including the cast of Comedy Central’s Workaholics & Netflix’s “Game Over, Man!” with more to be announced. Live podcast tapings including “Group Chat” hosted by Chris “Drama” Pfaff and Dee Murthy and more to be announced. Agenda presents a live platform for an intimate conversation with our industry’s most iconic athletes, musicians, artists, and designers.
The Agenda Food zone will feature locally curated food selection from Southern California.
MEET & GREETS:
The Agenda Festival is a platform for fans to connect with their favorite personalities. Fans will have the opportunity to meet with athletes, musicians, brand owners, designers, artists, and influencers all under one roof.
IN COLLABORATION WITH THE DEW TOUR:
The Agenda Festival will be co-located with the Dew Tour this summer in the same venue. The Dew Tour takes place June 28 – July 1. There is no additional cost to attend the Dew Tour. For more info on the Dew Tour, visit dewtour.com.